I wanted to get the official stance from Apple relating to the iTunes UK Store HD movie playback on any computer, since any HD information is listed only as “Available in HD on iPad and Apple TV”. No mention of anything else. So I dropped iTunes customer support a quick email via their online form, and this is what I got as reply. Somehow, I think Deborah is fibbing as to where she really is given the style of reply..
I’ve decided to email Steve Jobs and get his official verdict and clarification – I just Apple to clarify what you’re getting when you’re buying or renting a movie from them. I ought to have asked about the iTunes Extras as well as I’ve noticed that not all listings provide exactly what features you get when you buy the film. That said, Mo McRoberts (from whom I’m hosting the Project Baird mailing list) has told me that his purchases have arrived as 720p HD files. But why is Apple being a little unclear on it’s movie description about HD availability, referring to only the iPad and Apple TV?
iTunes movie purchases/rentals would be an excellent alternative to Blu-Ray – but they’ve got to be a bit more upfront as to what the consumer is getting for their purchase/rental and if I’m a little confused by it, I reckon other people will be too.
