I watched the latest Apple WWDC keynote presentation today and found it to be as exciting as mud. It’s effectively fixing and optimising everything from last year, and providing the kind of features they were promoting last year and failed to deliver.
What I found particularly grating was the revamped Image Playground which allows you to take a person from your photo library and use generative AI to put them into something or have them do something. This is somewhat worrying. Regardless of privacy of the AI model – e.g. whether it runs locally on device or in the “private” compute space, the problem is that this could potentially be abused. That said, it’s not as if people can’t already do this with the likes of Gemini’s Nano Banana Pro or Banana 2. Apple just makes it easier.
Speaking of which, Siri with Apple Intelligence will let users reframe photos and allow generative AI to fill in stuff that doesn’t exist because of the framing. Talk about Orwellian nightmares! Everybody will soon be part of the ministry of misinformation! It’s all fun and games until it isn’t.
Another thing I’ve noticed at work – there appears to be increased presence from something called “Applebot” which, I assume, is linked to Apple Intelligence/Siri. This bot (which legitimately comes from Apple IP addresses) was hitting a site I was examining pretty hard (but not as hard as others) which is somewhat worrying. Can we all expect these AI bots to start consuming web site bandwidth and CPU/memory as it crawls, digs and extracts information from websites?
Also, with all this Apple Intelligence baked into the phone and macOS, I find it strange that they haven’t mentioned about any possible improvements to call features such as call screening or scam detection. Are there any improvements? Even just having call screening as a toggle switch in the Control Centre for iOS would be a big improvement for me.
Everybody sing: Old McDonald had a server farm, A.I., A.I., NO?






