Category: Twitter

Funniest unintentional tweet of the day: Reuters iPad Flash..

Posted by – July 19, 2010

I found this most amusing given Apple and Adobe’s spat over Adobe’s Flash product. Perhaps Reuters should have rephrased it a little better. In the mean time: NO FLASH for iPad.

Kick-Ass needs it’s Ass-Kicked over marketing..

Posted by – March 11, 2010

As I continue to watch the marketing campaign for Kick-Ass unfold, I wonder what exactly is going through the minds of the marketing folk responsible for bringing this film to the attention of the public. Firstly there are the web sites. The official site, kickass-themovie.com is being run by Lionsgate and is reasonably decent in execution other than for the lack of original content.

Kick-Ass’ campaign seems to centre around the major social networking sites. Updates are posted via Facebook which then filter out to a Twitter feed. Unfortunately the team responsible for managing these social networking sites seem to either be very new to this sort of thing, or are somewhat clueless. They’re clearly favouring Facebook (a company with perhaps more privacy concerns than MySpace these days, particularly with regards to the allegations that one of the founders has been illegally accessing the accounts of rivals and journalists (according to various sources, but I’m quoting the Daily Mail here for convenience)). There’s no engagement from the marketing team on Twitter at all. It’s merely being used as a news feed.

Until a few weeks a go, the UK web site was undecided as to which domain name to use. I registered several back in 2008 to avoid domain squatters from taking them. I pointed them at the official site and had the attitude that if they were wanted, MARV could have them for nothing (despite being told by various people that I should sell it to them given that Kick-Ass was too generic a term to be considered IP/trademarked) or I’d just let the domains expire this year. Eventually I was approached directly by MARV via Universal as to the domain they wanted. They would have got it without any further fuss if I hadn’t found out about the whole Universal/LOVEFiLM thing, but thankfully MARV through their web design shop secured the one THEY wanted before it went to a cybersquatter (the one that Universal wanted went to an individual/cybersquatter in less than a few hours after I had deleted the domain through Nominet[*]).

Then there are the competitions[**]. Lionsgate offer the chance to win tickets to the world premiere. The competition has strict rules and regs and the rules are clearly laid out on their web site. The European side is a little less organised. There is a competition to win tickets to the European premiere, but there are no rules or regs which is problematic if not for the British Advertising, Sale Promotion and Direct Marketing code of conduct. After all, this is a promotion and applies to a UK run business. They could have at least stuck up the official rules on their UK web site and linked to it. This would avoid any potential arguments from breaking out for those entering the competition, especially if complainant attempts to sue. As social networking sites become the starting point for many marketing campaigns, companies behind official Twitter and Facebook feeds need to be transparent as to what’s on offer and must still comply with the relevant advertising codes.

Despite two years of development, the whole marketing side to this film seems very much all over the shop and very last minute, and that’s a shame. MARV make exceedingly well made and highly enjoyable films but the marketing side is seriously letting them down (ironic given that one of the MARV team originally comes from Matthew Freud Communications, a huge and successful PR firm and for whom I’ve enjoyed their hospitality at one point).

[*] www.kick-assthemovie.co.uk now redirects to www.kickass-themovie.com which makes me think this is a fan who is being decent enough to redirect the domain, or The Music Lab/individual concerned is a partner of Lionsgate or somehow affiliated with the film or PR firm(s).

[**] They’ve now got T&Cs and competition rules up on the UK web site.  Now nobody can dispute anything should anybody become disgruntled about the drawing, and all falls well within the various advertising practices relating to competitions.  Still, it’s a bugger that it’s a Facebook only competition – Twitterers are left out in the cold without submitting personal data to Facebook.  But it’s a start, and that’s what’s important.

Buzz Off Buzz: Disabling Google’s Buzz..

Posted by – February 11, 2010

1) Make sure that you’ve deleted all your Connected Sites that are currently connected (Twitter, Picasa, etc).
2) Delete any specific Buzz posts.
3) At the bottom of your Gmail page, you’ll see a list of options: turn on/off chat, turn off buzz, etc. Select the “turn off buzz” link.
4) Verify that no Buzz information is leaking by visting your profile: http://profiles.google.com.
5) Unfollow any other Buzz users. They will still be able to follow you, though. You can block them from following you by clicking on their username while looking at your follower’s list in Google Profile. You’ll be taken to their Google Profile where you can then block them following you.

All in all, this is a bit messy.

What I think Google should have done is turned Buzz into a snazzy RSS reader for Gmail. Here you can subscribe to Twitter RSS feeds, web site feeds, etc. and read them all from one place rather than having to switch to, say, Google Reader.

The Trouble with Twibbles

Posted by – November 27, 2009

Twibbles can be defined as an online Twitter quibble.

I’ve started following on Twitter movie director extraordinaire, Kevin Smith.  Recently he re-tweeted a post he received from somebody who told him that he was being unfollowed.  Kevin then posted in big unfriendly letters BLOCKED!  Fair enough, although why everybody has to know this I just don’t know.  If you’re going to unfollow somebody – JUST DO IT.  Don’t explain to them or to anybody else.  Just do it and walk away.

Twitter is an extraordinary social media system that allows plebs like us to see what the more famous/important folk are up to.  But bloody hell, can it get catty.  I recall following Dragons’ Den entrepreneur Duncan Bannaytyne, whom I’ve always thought of as a honest and fair man.  I was a bit shocked when he started to talk about one of his followers without mentioning much of the context as to why this particular person was being mentioned.  Looking through both sets of tweets, I was astonished to see that Duncan Bannatyne had, rather than blocked and ignore the user in question, started a pissing contest as to who donated the most amount of money to charity.  It was at this point I unfollowed Bannatyne (and no, I didn’t tell him!) as I completely disagree with that sort of thing.  He is in a fortunate position to donate as much as he does.  The person he was referring to may well do a lot of work for charity too – but clearly does not have the same kind of funds that Bannatyne has at his disposal.  It was if he was saying that he was a better human being than the other person because he could donate all this money.  And that should never be the case.  And besides which, charity can extend to offering one’s services and not just financial assistance.

I note that “celebrities” get rather riled when people tell them that they’re being unfollowed.  That, or if somebody really gets up a celebs nose, they use their legions of fans to fight their battles.  Maybe they deserve it, maybe not.  But it’s almost akin to the old pitchfork and torches brigade that was all the fashion back in darker times.

I myself managed to do something utterly stupid on Twitter in that I was following Noel Clarke, actor, writer and director.  And a talented one at that.  He posted a series of jokes involving his kids which I thought a little harsh as he came across as being a little unappreciative as to having kids.  So I unwittingly performed the first rule of Twitter faux pas – I told him that I was unfollowing him for this reason.  He went ballistic and tried to direct message me (althoughly clearly thought the better of it and posted publicly) before announcing to his followers that “this idiot” didn’t understand the joke and went on to belittle me in a few more tweets than than I did with my single post criticising him.  His followers dug into me as well.  And he never gave me a chance to explain or apologise (as I would have done).  As such I haven’t apologised to him as he  subsequently acted in a similarly unprofessional manner – he chose to pounce on me  in public rather than simply ignore and block me.

Still, I got what I deserved.  And was a great lesson to think about what you type (just as you wouldn’t say to somebody’s face – God, I HATE that hat you’re wearing – without at least knowing them well enough that you could get away with saying something like that).   I still like Noel Clarke’s work, but I’m not so sure I would like him as a fellow human being if I were to ever meet him.  I just don’t know.   Humour is very subjective and personal, and what one person finds funny another may find offense (which what happened in this case).  After all, these were merely words typed away on a computer.   A souless machine without a face.  As it is most Twitters don’t know each other from Adam.

And this proves that if you’re not careful, the consequences can turn around and bite you on the bum.  And Twitter is one of those social networks which rely on spontaneity.  The war on twibbles will always continue, as much as trying to converse with 140 characters and complete strangers will allow.

Stupid Movie Titles – my compendium thus far..

Posted by – April 15, 2009

I'll admit it.  I'm addicted to thinking up stupid/silly movie titles on Twitter.  Here are some of mine over the past 24 hours:

The Princess Bridge
Once Were Pancakes

Jacob Marley & Me

Bob Marley & Me

Armageddon 2: Armageddon Outta Here

Dell Boy 2: Windows' Barmy

Pan's Pipes Labyrinth

The Seven Taxmen

Sleepless in Canvey Island

The Sound of Muzak

Gorillas on the Piss

Gorillas on the Piste

The Dead Victoria

Dragonball ZZZZzzzZZZzzzzzZZzzzzzzz

Laura Ashley in Loom Raider: The Knitting Cradle of Wife

The Carrie Fisher King

Very Noisy Movie

The Cannonball Fast-Walk

Booger Nights

The Ocarina

A Lion Versus Predator

Airlines Versus Predator

The 27p Opera

Scumbag Thousandaire

Dr. Who and the Taka Dal Invasion of Eartha Kitt

Heterosexual Vampire Killers

Genetically Modified Chicken Run

M. Night Shyamalan's The Butler Did It (and He Was Really Dead)

Terminator 6: Blue Screen of Death

Terminator 5: Segmentation Fault

Bicentennial Pigeon

The Perfect Snow-Globe

The Nut-Allerg-Y Professor

E.T – the Extra Taramasalata

Herbie Goes Hybrid


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