iTunes & iTunes Extras: A viable alternative to physical media – at last!

One thing I love about buying movies and TV shows on physical media: the extras.  You usually get audio commentaries from the filmmakers along with little featurettes (and occasionally feature-length documentaries) about the making of the film.

But the problem with physical media is having to store it somewhere.  All those cases all add up.  And if higher definition versions come out later, you’ll have to replace the disk, packaging, etc.

Until recently, I had been put off of iTunes movies because I’ve a reasonable fear that the movie studios may pull the movie off the service at any time and remove my access to the movie.  After all, this DOES happen with iTunes music – if you buy a track or album and it’s no longer sold on iTunes, you won’t be able to download it again if you’ve removed the files to make room on your computer or device.

However, I think Apple (and the movie studios) treat movies & TV shows differently.  Given the size of HD movies, they can take up an enormous amount of space on a device.  And the Apple TV has limited storage (we’re talking about the 4th generation here).  So it makes sense that purchases remain in the cloud.   Thus I’m pretty certain that movies & TV shows bought on iTunes will remain a permanent fixture – and even if they don’t, I’m sure Apple would refund accordingly (although I shall bring this up again in another blog post about iTunes in-app subscriptions – what a mess THAT is!).

Anyway, one thing I have come to love with iTunes movies is iTunes Extras.  When movies first started being released with Extras, the offerings were not brilliant.  But more and more movies are being released with DVD/Blu-Ray quality features – and with audio commentaries.  The audio commentary thing is a HUGE deal.  Something that’s traditionally been limited to physical media is now being made available online (or offline if you download the movie to your computer or device).

Even Amazon Prime Video has jumped on the audio commentary bandwagon – offering a few of their TV shows with audio commentary.  It’s essentially a different title because the Amazon Prime Video platform doesn’t appear to offer multiple audio streams.  But it’s a start.  Netflix doesn’t offer ANY audio commentaries for any of their shows yet – so they’ve got some catching up to to.

But there is a downside to iTunes Extras.  They’re not available on iTunes TV shows.  If you buy a series or individual episodes, there are absolutely no extras whatsoever.  None.  Nada.  Kaput.  I hope Apple and the respective studios will put that right.  It’s essential, I think, to do this if Apple has any ambitions to make Apple TV a viable platform.

As for making backups of all the iTunes things – I use one of these, a Drobo.  Lovely device (on loan from work) – it offers full redundancy – up to two disks can fail at once and the data is okay.  But it’s a seriously noisy thing – and one of the disks (the second one from the bottom) is humming like mad.  So it’s on to take backups of my systems, then shut off.

Coming up next on my blog: iTunes subscriptions – is Apple passing the buck? and What movies to watch on iTunes, Netflix and Amazon Prime Video in 2017.